West Coast Style
This year's big-ticket item at the SEMA Show Silent Auction was a 2009 Ford Flex tricked out by the renowned customizers at West Coast Customs. WCC added 24-inch Asanti wheels, upper and lower grilles from Street Scene Equipment, and custom graphics and paint to the exterior of Ford's new crossover. On the inside, Polk Audio equipment was added, along with a Roadwire leather interior. Stillen brake rotors were bolted on behind the wheels to enhance appearance and stopping performance.
The winning bid for the Flex was $38,200, which will go toward the SEMA Memorial Scholarship Fund. The fund provides financial support for students who are actively pursuing careers in the automotive and specialty-equipment industries. The Silent Auction, managed by SEMA's Young Executives Network, raises money annually for the Memorial Scholarship Fund and has contributed nearly $1 million since '93. The buildup of the 2009 Ford Flex will be featured in an episode of the TV show "Street Customs," shown on The Learning Channel.
You can now add wheels to the list of random parts (mirrors, spoilers and toilet seats) made of carbon fiber that can be attached to your truck. These wheels, featuring an outer rim made of carbon-fiber and a regular wheel face with magnesium hub, are the work of HRE/Dymag and debuted at SEMA '08 as the first production carbon-fiber wheels. How much for a set of these bad boys?
If you've got the need or desire for 19-inch or 20-inch wheels, you can pick up a set for somewhere between $2,500 and $4,000 per wheel and somewhere around $10,000 to $16,000 for a set of four. They went on sale in January and with a weight of only 21 pounds it's a great way to shave some pounds for, you know, a mere $16,000.
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Pacific Coast Customs
American Canyon, California
Southern Style Custom